In countries around the world, communities gather over food, music and entertainment. Often these special gatherings are used to share important information and to get to know new community members. Try using events to bring the community together at your school.

Decide what important information to share

In collaboration with the principal, decide what you'd like parents to take away from your event. It could be ideas about how to support their children at home, information about healthy eating, knowledge about various faiths and cultures celebrated by families at your school, or just an opportunity to network with other parents and staff. When communicating with parents, make sure to answer the question: How does this affect my child? Families are busy, but are more likely to attend when they see personal value in the event.

Choose the best format to share the information

Your event could be a trade show showcasing programs and activities available at the school, a workshop with a keynote speaker or a community potluck. Think about what will work best for your community. Providing food is a great way to attract participants. Consider including a networking activity that encourages parents to talk to each other.  If you choose to have a speaker, ensure the topic will be of interest to most parents—surveying parents beforehand will help to increase participation.

Reach out to all staff, parents

Use multiple methods to reach parents. And remember that  your most important audience is school staff.  Ensure teachers and office staff are well-informed about the event so they can answer questions from parents. Work with the principal to send communication home to parents inviting them to attend. You may consider working with organizations in the community to promote the event as well. Visit local faith and community centres and ask them to spread the word.